ReBranding: Nootie Pet



ReBranding: Nootie Pet

Nootie (originally named “Pet Philosophy”) is a Florida based pet lifestyle brand, producing nature products for pets.

I worked directly with the founder & CEO of Nootie, for its entire rebranding process including: creative strategy, logo redesign, packaging design & illustrations, pet show campaigns, as well as product designs for its award-winning packaging of Pet Shampoo and a Daily Spritz in one bottle.

 

nootie-brand-before-after

 

nootie

nootie by yiying lu

 

nootie by yiying lu

nootie by yiying lu

nootie by yiying lu

 

nootie by yiying lunootie by yiying lunootie by yiying lunootie by yiying lu

nootie_4

nootie by yiying lu

Press:

Featured online at: the DieLine.com - world’s #1 packaging design site
Featured on Book: Boxed and Labelled: New Approaches to Packaging Design published by Gestalten

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More Branding Re-Design Projects by Yiying Lu: 
http://www.yiyinglu.com/rebrand


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